New Sram Electronic Gruppo

A modern bicycle represents a paradox of technology. In the broadest sense,
the basic design of most bicycles has changed very little in generations. At
the same time, every individual component of the bicycle has evolved
substantially and continues to evolve. Electronic shifting first debuted in
the nineties but the technology was not really sophisticated enough to gain
a foothold against cable actuated shifting systems. In recent years,
electronic gruppos have reemerged as a highly desirable option for high end
bicycles. (A note on the word "gruppo" which I have probably spelled in a
variety of ways, this version has been spell-checked). Sram was the last of
the big three component manufacturers to roll out an electronic system. Jeff
sent me the following link from VeloNews during the Tour of California.

http://velonews.competitor.com/2014/05/gallery/spotted-sram-electronic-drive
train_327147?utm_campaign=newsletter_prologue&utm_medium=email&utm_content=2
014-05-13&utm_source=iContact

More recently, GCN has posted this video which features a preview of the new
gruppo.